Renewing a clean beauty pioneer

Rahua was founded in 2008, years before the boom of direct-to-consumer brands that now crowd our Instagram feeds and the shelves at Sephora. They approached Saunter for a top-to-bottom brand revamp, to give their potent all-natural products a contemporary look and feel, while drawing attention to their unparalleled commitment to the people of the Amazon, where they’ve gone well beyond the typical give-back model to protect over 1,000,000 acres of rainforest.